New Roof Benefits: Quick Glance for Homeowners by ASR

New Roof Benefits

New Roof Benefits:

In today’s post, our panel of experts here at American Standard Roofing discuss new roof benefits. We all know that home improvement projects are never cheap. We are always prioritizing by importance as well as enjoyment. Unfortunately a new roof tends to get pushed to the bottom of the home improvement list simply because it is not very ‘fun’. New roof benefits are numerous for your home that you may not have thought of. Our team here has created a list for our readers. We recommend that you keep in mind these new roof benefits. They will help next time you’re deciding on which home improvement project you want to invest in next.

1. Helps Prevent Water Damage:

Emergency Exceptions

One of the biggest new roof benefits is prevention from water damage. Water can damage just about every area of your home from floors, to walls to ceilings. Keeping water out of your home is important so you don’t end up having to replace large, costly parts of your home; especially when all of that damage was preventable. A high-quality new roof will keep your home safe from water saving you money and the headache of having to deal with the aftermath of a leak.

2. Increased Value of Real Estate/Property:


Increased value of your property is also one of the new roof benefits, our team advises. Homeowners know that their home is probably one of their biggest investments. Adding value to that investment is important. A new roof adds tens of thousands of dollars to the value of your home. A new roof also adds to your home’s curb appeal, making it easier to sell when it’s time. Even if you’re not thinking about moving now, adding value to your home is always a good idea.

3. New Roof = Safer Home:


Our team advises that new roof benefits also includes a safer home. We know that mold and mildew thrive in old roofs that are no longer watertight. Mold is known to cause respiratory problems, headaches and histamine reactions. Keeping you and your family safe from mold is an important health concern. Unfortunately, Michigan’s humid summers create the perfect conditions for mold to grow. If you’ve got an old roof that hasn’t been repaired or replaced in many years, you may want to think about preventing the growth of mold and mildew in your home with a new roof.

4. All-Season Energy Efficient Home:

Thermal Cycle Effect

Finally, one of the biggest new roof benefits is cost efficiency. We all like a comfortable home throughout the season. Having a well-constructed and well-insulated roof will keep your home comfortable year round. A porous roof lets heat and air conditioning escape. This means you have to pay more to keep your home at your desired temperature. A new roof will keep your home as warm or as cool as you like it without having to waste money on excess heat or A/C.

We’re Here For All Your Roofing Needs!


We are certified and licensed roofing contractors. We also have over 36 years of experience in the industry. American Standard Roofing stands behind it’s work. Our reputation is important to us. Give us a call today at (248) 350-2323 to see how we can help you out.

Roof Colors Affect Homes: Brief Guide for Homeowners by ASR

Roof Colors Affect Homes: Lighter Roof   Darker Roof

Roof Colors Affect Homes:

In today’s post, our panel of experts discuss how roof colors affect homes. Roof colors tend to mesh into the background and garner very little of our attention. It is without a doubt however that roof colors affect homes. Our experts discuss the matter and give a few tips and tricks to homeowners.

Reflection And Absorption of Heat:

Reflection and absorption play an important part in how seasonal roof colors affect homes. A well known fact that always escapes our attention is that roof colors affect homes internal temperature. Another fact is that roofs with a lighter color reflect heat and high temperature. The opposite applies for darker colored roof which absorb that heat and high temperature. This off course means that this heat gets transferred to the roofs below the roof.

Our roofing professionals here at American Standard Roofing also point out that color of the roof is not the sole component of the equation here. The material with which roof is made also determines the reflectiveness of your roof. They were quick to point out that asphalt shingles are less reflective than metal or rubber roofing materials. This means even light color shingles may bring more heat into your home as compared to a darker colored metal roof.


summe roof

But back to how roof colors affect  homes. How do roof colors affect homes temperature? If you have a light roof, your home absorbs less heat through the roof during summertime. Consequently, your home’s air conditioning yields better results and efficiency. You also save more by paying less in energy bills. On the other hand, a darker shade roof is more likely to raise the temperature inside your home. This makes your air conditioning works extra hard because of the heat, and thus your utility bills come out to be more.


winter roof

During the winter however, the opposite conditions hold true for how roof colors affect  homes. In colder temperatures, people want more heat inside their homes. A darker shade roof captures and absorbs more heat compared to a lighter color roof. For this reason, our team here recommend darker colored roofs in older climate zones with long winters and short summers.

Snow is an Important Factor:

Snow is undoubtedly an important factor for this equation. Since we already know that darker colored roofs absorb heat, we know that they will help in melting snow accumulated on the roofs.This might be one of the reasons that darker colored roofs remain popular in the Metro Detroit and other northern parts of the country. But can it be true? Do darker shade roofs really help melt the snow? Our experts suggest not as much as one would think for the following reasons:

  1. The colder parts of the country have fewer daylight hours with sun shining during the winter times. This means less sunlight exposure which in turn means fewer heat rays coming down on the roof. This gives the roof less time to absorb heat irrespective of the color.
  2. Important thing to remember is that even dark roofs may not actually appear dark because they’re covered in snow. If there is snow on the roof, the white color will reflect the sunlight. This means the darker colored roof underneath the layer of snow cannot absorb heat. If the roof can not absorb heat, it will not melt the snow.
  3. Finally, if your roof has regular winter problems like ice-dams, your roof color probably isn’t the culprit. More likely, insufficient attic insulation and poor roof ventilation create such problems cause the roof to not absorb heat.

So snow might be a factor, but it’s not really a significant factor when it comes to snow melting away because of roof color. Dark roofs do have a snow melt effect; it is tiny however. We recommend homeowners to contact roofing specialists and have their roof evaluated. A proper roofing professional will be able to give great solutions and advice on the subject.

Verdict: Which Color Roof To Go For?

Verdict : Roof Colors Affect Your Homes

In the end the decision is obviously the homeowner’s. We do know that roof colors affect homes, and that is a fact. The Energy Department of US recommends lighter colored roofs for houses in warmer climates. But they also provide a caveat: lighter colored roofs may increase utility bills and energy costs in colder climate areas. Ultimately, it becomes a matter of personal preference. With the wide variety of roofing shades and materials available in the market, a suitable comprise can be achieved between the right color and local climate.

We’re Here For All Your Roofing Needs!


We are certified and licensed roofing contractors. We also have over 36 years of experience in the industry. American Standard Roofing stands behind it’s work. Our reputation is important to us. Give us a call today at (248) 350-2323 to see how we can help you out.

Roof Life Expectancy: Regular Maintenance is a Must!

Roof Life Expectancy

Roof Life Expectancy:

In today’s post our panel of experts here at American Standard Roofing discuss roof life expectancy. We will also go over how routine maintenance leads to a healthier roof and increases roof life expectancy as well.

Why The Roof?

Question Mark

While roof life expectancy may be the last thing on a homeowner’s mind, let us assure you it is as important as any other home renovation project. Not matter how one sees it, roof life expectancy is dependent on proper maintenance of your roof. Our team emphasizes on the fact that your roof affects the value of your home. It also adds curb appeal to your home.

Roof Inspection:

Passing Home Inspections

Our team advises that before any home improvement project is initiated, a roof inspection should be performed. During a typical roof inspection a professional roof consultant will examine the roof. He/she will also examine skylights, rooftop units and any parapits. In our experience, one of the main reasons roofs fail prematurely is due to neglecting the roof. In addition, failure to perform routine inspections that can save money in the long run is also a factor.


Self Inspection

If hiring an inspector is proving to be difficult, do a self-inspection, our team suggests. Doing a self-inspection of your roof once a year is the best way to prevent any problems from appearing or getting worse. A self-inspection should be done regularly to determine if your roofing contractor should come out. Our team suggests that these inspections can be done safely from the ground with binoculars.

Immediate Attention List:


Our team has diligently created a list for homeowners. This will help them in quickly identifying trouble areas and will help in increasing roof life expectancy. These are as follows:

  • Missing or broken shingles.
  • Any moss or algae growing, this means your shingles are rotting.
  • Shingles that are curling, buckling and blistering.
  • Rust spots in you’re flashing or cracked caulk.
  • Cracked rubber boots and vent pipes.
  • Damaged chimney cap.

What To Do!

Quotes Scare You

Our team advises that the most important thing to do is not panic. Contact a local roofing professional immediately if you see any of above mentioned items. It is easy to identify above mentioned things with a self-inspection.  A professional will be able to give you a quote for repairs and roof replacement. A professional will also be able to perform small repairs immediately. Most importantly, a roofing professional will be able to tell you whether or not it’s a better investment to replace your roof or repair it. That is a important decision if you are looking to extend roof life expectancy.Here is a post we did earlier for more information.

We’re Here For All Your Roofing Needs!


We are certified and licensed roofing contractors. We also have over 36 years of experience in the industry. American Standard Roofing stands behind it’s work. Our reputation is important to us. Give us a call today at (248) 350-2323 to see how we can help you out.